Coffee Cafe Promotion

Marketing Strategy


All of us decide to plan for the Caffeine Café to produce seasonal campaign event intended for our customers. The campaign model symbolizes a special type of advertising that attracts a lot more customers. For instance , Coffee Café provide " Buy one particular Free you Promotion” or perhaps offers lower price of items if the customers purchased in promo time. Those items typically contain foods and drinks; we also make different and new selection of foods and drinks in every season. The seasonal promotion event will hold in a day of each month while remembering the date of Coffee Café established. The key objective achievement to attract the customers' interest from the campaign. It also assures them enjoying satisfaction and benefits in Coffee Café and capable of help us share in front of large audiences effectively.

Besides, Coffee Café plans to choose Chopink, a cardless devotion system manufactured by Werebits, being integrated using its point-of-sale (POS) system. Chopink, it is a cellphone app that will essentially substitute Coffee Cafe's paper-based devotion chop greeting cards as part of the brand's customer diamond and retention efforts in driving organization growth. Chopink's cloud-based application provides us with a guaranteed innovative consumer engagement answer to advance our business. With all the increased usage of mobile software among customers these days, the integration of Chopink will help the brand name adapt quickly to this new consumer behavior. With Chopink, Coffee Café will be able to determine, track and interact with frequent customers to refine their very own future consumer engagement strategies. We can power Chopink to operate multiple devotion programmes and gives rewards intended for multiple acquisitions. For example , the purchasers can gather the factors in every when their purchases, allow they will claim those items their need as rewards in Coffee Café by collecting enough the items.



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